Your Digital Marketing Services Partner
Top Digital Marketing Agency in Dubai
Best Digital Marketing Agency in Dubai
Soharon Infotech is one of the leading digital marketing agency based in Dubai UAE to support many industries consistently to generate more leads and business with digital marketing. Our approach and the way we strategies digital marketing for many brands yield remarkable results. We are not another marketing agency that handles digital marketing without results, our focus for running the digital marketing campaign is to bring results.
We are the top digital marketing agency in Dubai with experts who can run a marketing campaign on Google Ads, social media marketing, pay per click and optimization for App Store and search engine optimization. We are the agency that brings niche-related results for our clients to support their growth and their long-term journey. Our philosophy for running digital marketing campaigns in the UAE is to connect the companies to the right customers around the UAE. Our experience in social media marketing helps to reach people on multiple social media. With Google ads, we run multiple kinds of ad types including search ads, display ads, app download campaigns, video ads and more. With our search engine optimization support, we help bring many companies in UAE to showcase their websites at the top of major search engines like Google, Bing and many others. In digital marketing, trends are updated daily, we use cutting-edge technology to track the current trends and update the campaign and optimization according to the trends.
Our Digital Marketing Services in Dubai
Social Media Marketing
Social Media Marketing (SMM) plays a vital role in the UAE, especially in Dubai and Abu Dhabi. We provide social media services for Facebook, Instagram, Twitter, Snapchat, TikTok, LinkedIn and other major social media platforms with creative content and attractive posters to reach the right audience with accurate targeting.
Search Engine
In Search Engine Optimization (SEO) we work on many factors to bring the website to the top in major search engines like Google, Bing, Yandex, Baidu and other search engines. We focus on onsite SEO, offsite SEO and technical SEO to make sure the website will be in good health and optimized with a lot of backlinks to improve visibility.
Google Ads
Google Ads plays a crucial role for many businesses in UAE mainly Dubai and Abu Dhabi to generate leads, inquiries, traffic, driving potential customers, calls and brand awareness through many ways like search ads, display ads, calling ads, video ads, shopping ads and more with accurate results.
App Store Optimization
We help many organizations to make their apps successful in the market with App Store Optimization (ASO) to reach the right customer when they search for queries related to the apps. Along with that, we support many app developers to promote the apps with paid marketing to increase downloads and visibility.
Google Local Business
Google Business Profile or Google Local Business is one of the major snippets in the Google search engine results to reach or show business details to the customer. By utilizing the power of this we help many businesses succeed with organic and paid promotions with the Google Business Profile to reach the right audience who are looking for the services or products.
Pay Per Click
Pay-per-click (PPC) is an effective way for businesses that want to reach their audience at the right time. With the PPC model where the ads are placed on Google ads, Facebook and other social media to reach the potential audience and the cost will be detected based on the clicks and that approach will help to grow the business.
Top digital marketing agency in UAE
Social Media Marketing
Social Media Marketing is a suitable platform for brand visibility and engagement with the audience for better reach. We turn this advantage of social media to benefit many businesses to gain followers and reach their audience. Promoting the ads on social media helps reach the audience in any geography with more specific interests and behaviors.
Google Ads
Google ads are one of the best result-oriented digital marketing methods to reach potential customers when they search for any queries. With Google ads, we can even retarget the audience with display ads and video ads for better brand awareness. We ensure that the Google ads will match the business goals with increased ROI.
Search Engine Optimization
We understand the power of organic traffic that will drive traffic to the website without any paid promotion. We optimize the website with the onsite to make it more optimized and technical SEO to make sure the website is optimized for the search engines. With more effort on offsite SEO, we will bring the website to the top of the search engine result page (SERP).
Our Key Performance Indicator in Digital Marketing
Strategy to Implement
Before starting the digital marketing for any of the paid promotion and organic traffic with SEO, we at deep dive into the research to understand the product or services of the company offeSoharon ring to come up with a proven strategy that will give results. We set clear and measurable goals with all the necessary tracking parts set up in the website or other targeting platform to make sure each action of the customer or user will be recorded for retargeting. Based on the objective of the company we tailor the strategy based on the specific need to align with the objective of the customer through the right channel for digital marketing. We constantly monitor the marketing trends to make sure our strategy will bring the leads.
Right Audience and Geography
The right audience and accurate geography play a dominant role in making the digital marketing campaign successful. We identify the ideal customer that will be relevant to the services or product focusing on many parameters like gender, age, interest, timing and geography. Apart from that, we go beyond it to understand the audience insights to come up with the tailored campaign setup for the business that will bring results. Along with that, we do the market analysis considering the competition, market value and our capability to run effective digital marketing in Dubai, Abu Dhabi and the entire UAE. We create multiple audience groups to test the best working strategy with A/B testing to make the campaign successful.
Competitive Budget
A well-planned budget is important for the success of the digital marketing strategy. We ensure the clients allocate sufficient funds for the multiple channels to target in the digital marketing campaign. A well-funded campaign will stay ahead of the competitors to outperform in many ways to bring potential leads and inquiries. We at Soharon Infotech make sure that the budget is aligned with the marketing goals to boost sales by regularly monitoring and analyzing the previous campaigns. Allocating the budget for SEO backlinks generation, pay-per-click promotion, Google ads, Email marketing and content marketing allow us to achieve the desired goals in digital marketing campaigns.
Our process of digital marketing
We are one of the top digital marketing agency in Dubai that has vast experience in working with many industries with proven results for boosting the company’s financial needs by generating sales through reaching the potential audience in an efficient way of targeting. Our process and strategy are result-driven which makes us the best digital marketing agency in Dubai, Abu Dhabi and the entire UAE.
Search Engine Optimization
Social Media Marketing
Google Ads
Process of Digital Marketing Agency in Dubai
Setting Goal
In digital marketing, understanding the objective of the client is very important to set a proper goal for running the campaign. We consider the nature of the business, target audience, market position and needs of the clients. Our goals for the campaign are measurable, achievable, relevant and time-bound to make sure to attain the goal of generating the business with digital marketing.
Research
We analyze the market trends based on the services or products and understanding the competitors will provide a lot of proven methods that will effectively work in the market. Identifying the target audience and geography is a crucial step in digital marketing to use the right channels like social media, Google ads or SEO to promote the services or product to the right people.
Implementing
With the proper goal and research complete then our team at Soharon will proceed with creating the campaigns, content, poster and marketing material preparation to implement the strategy. We choose the right channel that will work and it will change business to business. Once implemented we closely monitor the results daily to ensure they meet the goals of the client.
Refine Strategy
We at Soharon use analytic tools to monitor and track performance of the digital marketing campaigns. With the clear data in our hands, we will adjust the strategy for the business if it does not align with the goal. Digital marketing in Dubai, Abu Dhabi and the entire UAE is dynamic, with detailed insight in our hands we will improve the campaign regularly to get the best result from our efforts.
Frequently Asked Questions
What is digital marketing and why is it important?
Digital marketing is a way of marketing to promote the company through the Internet. Businesses that leverage digital channels like search engines like Google, Yandex, Baidu and so on to reach the people organically. Another way is a social media platform and Paid promotion to reach potential clients.
Digital marketing is one of the important ways of marketing the business in this digital era in many ways. It allows any company to promote its services or products anywhere in the world to reach its target audience at the right time. With detailed insight, digital marketing is very effective for remarketing.
Can we track the performance of digital marketing?
Yes, we can track the track performance of digital marketing and have a lot of advantages over traditional marketing. The ability to track and analyze the performance of your digital marketing efforts allows for data-driven decisions, helping to optimize strategies and improve the return on investment (ROI) of digital marketing.
We can integrate a lot of analytics like website analytics, conversion tracking and social media analytics to understand the visitor count, where they come from, the source of their visit, what buttons users are clicking and which poster or call to action (CTA) button they use to click which is very helpful for retargeting as well in the digital marketing.
What is the reach and do the company get leads for clients with digital marketing?
Digital marketing significantly expands a company’s reach and ability to acquire leads and clients, surpassing traditional marketing methods in both scope and precision. The concept of “reach” in digital marketing refers to the number of people who see your content—be it through social media, PPC ads, Google ads, search engine results or any digital platform. The broader your reach, the more potential customers you can connect with.
So yes, with digital marketing campaigns, companies can scale their business by promoting it on any digital marketing platform to access the entire world with precision targets to reach the right customer to sell your products or services.
Are those paid ads (PPC) or Google ads worth trying?
Paid ads, including Pay-Per-Click (PPC) and Google Ads, are worth trying for most businesses due to their ability to provide immediate visibility, targeted reach and measurable results. Whether these ads are a good fit for your business depends on various factors, including your industry, target audience and specific marketing goals.
With Digital marketing PPC campaigns, companies can reach their customers immediately without waiting for a long-term strategy to bring organic traffic and results. PPC campaigns also give the flexibility to switch the campaign budget and target location based on the demands, so a PPC campaign is worth it for businesses who want to scale their business.
What are the benefits of digital marketing?
Digital marketing offers many benefits for businesses of all sizes and sectors. By leveraging online platforms, tools and techniques, companies can achieve a wide range of objectives, from brand building to sales increases. With digital marketing, companies get a global reach with cost-effectiveness to reach their target audience.
Digital marketing offers detailed analytics that allow businesses to measure the success of their campaigns in real-time which allows result-driven potential customers to the website. This data-driven approach helps companies understand what is working and what isn’t, enabling them to make informed decisions and adjust strategies for better results.